Trackian's automated systems crawl any client's site, inspect the tracking from the outside, and send back a prioritised report, branded under your agency, ready for a pitch or a check-in. FREE, within 3–5 business days.
Most checks surface €2,000+/month in client ad spend lost to broken attribution. We recently traced €513,279 in revenue a client couldn't even account for.
Every campaign you launch for a client, every channel you scale, every "winning" creative: those calls are only as sound as the data the client's site is producing.
And client-side tracking breaks silently. The dashboard you optimise on still fills with numbers. Nothing warns you they've stopped meaning anything. So you keep spending the client's budget, optimising toward the wrong answer, until month-end, when you pull the client's report and the numbers don't hold up.
Bad data doesn't announce itself. It just quietly costs your client money, and then your retainer.
The check crawls your client's public site and inspects the six things that most often break, and most often cost their business money when they do.
Is your client's consent banner actually compliant, and is it silently blocking the analytics you rely on?
Is GA4 actually installed on your client's site, loading cleanly, and sending the events it should, or quietly missing on key pages?
Are the conversions that matter (add_to_cart and purchase, or a generate_lead from a form) firing with the right data attached?
Is your client's Pixel reporting the actions that matter (purchases, leads, sign-ups) or just firing PageView on every screen?
Is your client's data layer present and pushing clean, consistent data, the foundation every tag and pixel quietly depends on?
Are page titles, templates and third-party scripts distorting your client's reports, or dragging down their Core Web Vitals?
Every issue is triaged by what it's costing the business, so you walk in knowing what to fix first, and what you can safely ignore.
Blocking problems distorting the client's data right now. These come first, with time estimates so you can plan the conversation.
Smaller gaps that aren't urgent, but worth raising once you've stabilised the reporting.
What's set up correctly and confirmed, so you don't waste a meeting second-guessing it.
GA4 is built to show you what happened, not to audit its own setup, catch a broken pixel, or warn you a number can't be trusted.
Trackian wasn't built by engineers guessing at marketing. It was built by people who've sat in your seat, running campaigns, managing client tracking, defending media spend in QBRs.
A team that ran a leading SEO agency, built Google Premier Partner agencies, managed millions in ad spend and generated tens of millions in revenue for clients. The check looks for the exact mistakes we've watched cost real agencies real retainers.
Your FREE Account Health Check is accurate the day we run it. But tracking breaks the day after, too. A FREE Trackian account keeps a continuous eye on one client site, so you're the first to know, not the last (and not your client).
It takes one field and zero risk. The check is FREE, and so is finding out where your client stands.
