Trackian's automated systems crawl your site, inspect your tracking and tagging, and send back a prioritised report of what's broken, what it's costing you, and how to fix it. FREE, within 3–5 business days.
Most audits surface €2,000+/month in ad spend lost to broken attribution. We recently traced €513,279 in revenue a client couldn't even account for.
Every campaign you scale, every channel you cut, every "winning" creative: those calls are only as sound as the data underneath them.
And tracking breaks silently. The dashboard still fills with numbers. Nothing warns you they've stopped meaning anything. So you keep spending, optimising toward the wrong answer.
Bad data doesn't announce itself. It just quietly costs you money.
The audit crawls your public site and checks the six things that most often break, and most often cost money when they do.
Is your consent banner actually compliant, and is it silently blocking your own analytics from recording anything?
Is GA4 actually installed, loading cleanly, and sending the events it should, or quietly missing on key pages?
Are the events that matter (add_to_cart and purchase, or a generate_lead from a form) firing with the right data attached?
Is the Pixel reporting the actions that matter (purchases, leads, sign-ups) or just firing PageView on every screen?
Is your data layer present and pushing clean, consistent data, the foundation every tag and pixel quietly depends on?
Are page titles, templates and third-party scripts distorting your reports, or dragging down your Core Web Vitals?
Every issue is triaged by what it's costing your business, so you know exactly what to do first, and what you can safely ignore.
Blocking problems distorting your data right now. These come first, with time estimates so you can plan the work.
Smaller gaps that aren't urgent, but are worth closing soon to tighten up your reporting.
What's set up correctly and confirmed, so you don't waste a minute second-guessing it.
GA4 is built to show you what happened, not to audit its own setup, catch a broken pixel, or warn you a number can't be trusted.
Trackian wasn't built by engineers guessing at marketing. It was built by operators who've lived the problem.
A team that has run a leading SEO agency, built Google Premier Partner agencies, managed millions in ad spend and generated tens of millions in revenue for clients. The audit looks for the exact mistakes we've watched cost real businesses real money.
Your FREE audit is accurate the day we run it. But tracking breaks the day after, too. A FREE Trackian account keeps a continuous eye on one site, so you're the first to know, not the last.
It takes one field and zero risk. The audit is FREE, and so is finding out where you stand.
